Monthly Archives June 2021

Italian Wine Brands acquires Enoitalia in major merger

Italian Wine Brands acquired 100% of Enoitalia for an undisclosed amount, making it the second largest wine company in Italy in terms of annual turnover.

CEO of Italian wine brands, Alessandro Mutinelli

Before the merger, IWB was the seventh largest Italian wine company in terms of turnover, with an annual turnover of 204 million euros, with Enoitalia just behind at 201 million euros.

Now that the two companies have joined forces, it places IWB in second place behind the cooperative group Riunite & Civ, which generates around 600 million euros in annual turnover.

This places the company in number one position among private Italian wine companies, overtaking Marchesi Antinori, which has an annual turnover of 221 million euros.

The value of Enoitalia’s equity was € 150.5 million and under the agreement, the transferor, represented by the Pizzolo family, will reinvest in IWB by subscribing to € 1.4 million in shares.

The announcement of the merger prompted the IWB share price to rise 15% on the Milan Stock Exchange on June 18, the day after the sale closed.

Before the IWB-Enoitalia agreement, the market had witnessed the double entry of the private equity fund Clessidra, on the one hand with the acquisition of Botter and on the other hand with that of Mondo del Vino, creating a group with the number € 350 million in business.

At the start of the year, Antinori reinforced its leadership in the field of fine wines, acquiring Jermann and entering the name of Collio, famous for its great whites, in style.

Still in the process of acquisition, the holding company Prosit, owned by the investor Made in Italy Fund, recently acquired the American importer Votto Vines, specializing in the distribution of Italian brands in the United States.

One of the main limitations of the Italian wine system has always been the small size of its companies – only 21 companies manage to exceed 100 million euros in turnover, and most are cooperatives, owned by wine growers, or commercial companies focused on mainstream wines.

This fragmentation has exposed Italians to tough competition in international markets, where they face much stronger and more structured players like Constellation Brands, which owns the Ruffino brand in Italy and exceeds $ 8.6 billion in revenue. .

During the pandemic, the wine industry defended itself better than other Italian sectors, managing in some cases to achieve considerable growth. As a result, its appeal to investors has increased and attention has shifted to groups that appear to be able to develop a high penetration rate in foreign markets.

This is the case of Clessidra with the acquisition of Botter, which over the 2016-20 period was the leading company in terms of growth rate.

CEO Marco Ottaviano was clear on the company’s investment objective: “Botter’s growth will be driven not only by the natural ability to expand in foreign markets, but also by the fact that the company is a perfect platform for a strategy of targeted acquisitions with the objective of promoting the creation of an Italian leader in the sector, ”he said.

Less than two months later, the confirmation of this desire arrived, with the entry into the Mondo del Vino group, which has wineries in Piedmont, Sicily and Emilia-Romagna.

The case of the IWB is different. The group imposed itself during the pandemic, thanks to an economic model oriented towards door-to-door sales and perfectly adaptable to the conditions of the Covid era.

Its 2020 turnover is up 30%, allowing Chairman and CEO Alessandro Mutinelli to look into possible acquisitions.

In the end, the choice fell on Enoitalia, based in Verona and with a wide range of products ranging from still wines to Prosecco.

Mutinelli underlined how the merger brings within IWB “a broader portfolio of products and brands, an enlargement of the customer base, greater territorial diversification of sales, entry into the horeca channel, a doubling of volumes with production and commercial synergies: in short, more competitive strength.

In the future, producers of fine Italian wines, from Santa Margherita and Illy to Bertani and Frescobaldi will not hide their ambitions to acquire properties in the most prestigious appellations of the country (notably Barolo) or to diversify their offer with fine white wines.


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The 7 Best Celebrity-Owned Wine Brands

From the ever-growing roster of celebrity-owned beauty brands to celebrity-owned restaurants, Hollywood celebrities are proving their skills extend far beyond the big screen. But lately, a business venture seems to have caught the attention of the stars: owning their own brand of wine.

Whether you like a dry merlot or a mild moscato, you might be looking for the best vegan wines to go with your summer charcuterie board. Don’t worry, we’ve got you covered. But first, what exactly makes a vegan wine, well … vegan?

What makes wine vegan?

Not all wines are created equal or vegan, for that matter.

Many wines go through a clarification process called fining to remove cloudiness. The fining of winemaking, which filters sediment from the wine, can sometimes involve products of animal origin.

Traditional sizing agents can include egg whites, gelatin, milk proteins like casein, and isinglass, which is a type of collagen derived from the bladder of fish.

But don’t worry, as many winemakers choose to omit the use of animal products in the fining process. Instead, they use pea protein, clay, or activated charcoal to filter the wine, to name a few. Other brands choose not to refine their wines, allowing them to self-clarify and self-stabilize instead. These companies will generally label their wines as “unfinished” or “unfiltered”.

Where to buy vegan wine

These days, finding vegan wine is easy. Many wine brands label their products as “vegan,” making them easy to spot on store shelves. Websites like Barnivore, a vegan guide to wines, beers, and spirits, also make it easy to buy vegan wines.

You can also simply opt for a bottle from our list organized below. Ready to open one? We thought so. Just do us a favor and drink responsibly. Let’s drink to that.

The best celebrity-owned wine brands

The wine industry is booming. According to market research firm Fortune Business Insights, the wine market was worth $ 364.25 billion in 2019. And it’s only getting bigger. It is expected to reach $ 444.93 billion by 2027.

Whether they come from a family with a long history of winemaking or are simply entrepreneurs looking to start a new business venture, a number of celebrities are getting into the grape action.

From actors to models and musicians, the stars turn to the vineyard and launch wine brands. Ready to fill your glass? Sip and relax with these seven celebrity-owned vegan wine brands.

Avaline was first launched last year and offers a selection of white, rosé, red and sparkling wines. | Avaline

Cameron Diaz Avaline

Actor Cameron Diaz and entrepreneur Katherine Power launched own wine brand Avaline in July 2020. The line includes white, rosé, sparkling rosé, sparkling and red labels, all of which are vegan. Open a bottle of Avaline White, which is made in Spain. The dry wine has a fresh and crunchy finish. Or try the Avaline Rosé, made in France, which is light and fresh with notes of melon and zest.

The 7 Best Celebrity-Owned Wine Brands
Long-time vegan Mýa introduced her herbal wine brand in 2018. | Planet 9

Planet 9 Fine Wine by Mýa

Mýa regularly talks about her plant-based diet. So it’s no surprise that the Grammy Award-winning meatless singer launched her own brand of vegan wine in 2018. Planet 9 Fine Wine by Mýa features a cabernet sauvignon rouge with plum infusions, reminiscent of her sensual personality.

The 7 Best Celebrity-Owned Wine Brands
Bellissima offers a range of organic sparkling wines, from Prosecco to rosé. | Bellissima Prosecco

Bellissima by Christie Brinkley

Model and actor Christie Brinkley is the face behind this vegan wine brand. In addition to being a lifelong vegetarian, Brinkley is an ardent activist for environmental rights. The collection’s brut, rosé, white zero sugar and rosé zero sugar wines are made from organic grapes. We’ll take one of each, please.

The 7 Best Celebrity-Owned Wine Brands
Fresh Vine Wines specializes in wines that are low in carbohydrates, calories and sugar. | Fresh vine wine

Fresh vine wine by Nina Dobrev and Julianne Hough

Vampire diary star Nina Dobrev and Emmy-winning choreographer Julianne Hough launched their vegan wine label Fresh Vine Wine in March of this year. Low-carb, calorie, and sugar-low wines include a 2018 California Chardonnay, a 2018 California Pinot Noir, and a 2018 Cabernet Sauvignon. The company is also expected to release a 2020 rosé wine this summer and a reserve Cabernet Sauvignon at the fall.

The 7 Best Celebrity-Owned Wine Brands
Della Vite only offers two wines, both produced in the Valdobbiadene region of Italy. | Della Quick

Della Vite by Cara Delevingne

Sisters Delevingne Chloe, Poppy and model Cara created this award-winning vegan prosecco brand. The range includes two wines produced in the Italian region of Valdobbiadene: Treviso and Superiore. The brand’s name, Della Vite, means “of the vine” in Italian. And with a last name like Delevingne, which means “of the vine” in French, it looks like this brand of vegan wine was meant to be.

The 7 Best Celebrity-Owned Wine Brands
The brand Invivo X, SJP includes a Savugnon Blanc and a “brilliant” Rosé. | Invivo

Invivo X, SJP

Best known for her role as Carrie Bradshaw in Sex and the city, Sarah Jessica Parker is also the face of Invivo X, SJP. The vegan and eco-friendly wine brand includes a Sauvignon Blanc, sustainably made in Marlborough, New Zealand, and a Rosé made in France. The former features aromatic notes of tropical fruit and citrus, while the latter features an aromatic profile that evokes “clear rose petals and bright summer berry characters,” according to a press release. A bottle of either and reruns of Sex and the city is seriously in order.

The 7 Best Celebrity-Owned Wine Brands
Canvino, as the name suggests, is a range of wines made entirely from cans. Each variety is supplied in a pack of 4. | Canvino

Canvino, by Chris Carrabba

Canvino is music for our taste buds. In 2019, Chris Carrabba, singer and guitarist of Dashboard Confessional, became an investor, partner and ambassador of this vegan wine brand. But you will not be able to open a bottle of this wine. As the name suggests, the wines come in cans. The varieties include 4 packs of Cabernet Sauvignon, Chardonnay, Pinot Noir, Rosé and Sauvignon Blanc. So, open a cold one. Sit down. And jam.


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